{"id":3421,"date":"2026-05-10T16:20:38","date_gmt":"2026-05-10T13:20:38","guid":{"rendered":"https:\/\/edra.libra.softwebpages.com\/shop\/eke\/cause-related-marketing\/"},"modified":"2026-05-10T18:49:56","modified_gmt":"2026-05-10T15:49:56","slug":"cause-related-marketing","status":"publish","type":"page","link":"https:\/\/edra.libra.softwebpages.com\/en\/shop\/eke\/cause-related-marketing\/","title":{"rendered":"Cause related marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3421\" class=\"elementor elementor-3421 elementor-3326\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f130e2b e-con-full e-flex e-con e-parent\" data-id=\"f130e2b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8e019a7 e-con-full e-flex e-con e-child\" data-id=\"8e019a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-19abacc e-con-full e-flex e-con e-child\" data-id=\"19abacc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f3cac3 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"8f3cac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CAUSE RELATED MARKETING<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-636741e elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"636741e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Link one of your company\u2019s products or services to EDRA\u2019s work.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dce930 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6dce930\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Through a cause-related campaign, your company can link one of its products or services to EDRA\u2019s social work, donating a portion of the proceeds to our programs. You gain a unique communication message that reflects your company\u2019s values. Your customers make a purchase that matters. And someone in need receives help.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, you can support two award-winning initiatives with a broad audience and a strong communication impact as a sponsor:<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4eec2c8 e-con-full e-flex e-con e-child\" data-id=\"4eec2c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-27a45a0 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"27a45a0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5f00d5 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"c5f00d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ART4MORE International Festival of Art and Mental Health<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cabf4e5 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"cabf4e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">ART4MORE is a pioneering cultural initiative. Since 2007, on the occasion of World Mental Health Day (October 10), art serves as a bridge to mental health for two days, fostering an open and safe dialogue that combats stigma. We invite you to become a strategic partner of a Festival that is establishing itself as a landmark on Athens\u2019 cultural map. Your company\u2019s presence alongside the message of mental well-being is the most authentic expression of your brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why support this initiative:\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">You are supporting an innovative initiative that uses art to improve mental health\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">You are helping to create a healthier and more inclusive society\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">You provide equal opportunities for cultural access to residents of remote areas of Greece\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">You enhance your company\u2019s social profile by supporting a pioneering initiative with multiple social benefits\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Take advantage of a tax deduction through the Cultural Sponsorship program<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a200ad5 elementor-widget elementor-widget-button\" data-id=\"a200ad5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/drive.google.com\/file\/d\/1hVu1PaSfdJxI28LCwQi1t-SasrtbVWLi\/view\" target=\"_blank\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View our sponsorship packages here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69addc0 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"69addc0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-966468b elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"966468b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">National Mental Health Soccer Championship <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79bbaf0 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"79bbaf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The \u201cNational Football Championship for Mental Health\u201d is an educational and athletic program for people with mental health conditions, implemented by EDRA and the Hellenic Football Federation, and is part of the social pillar \u201cOn the Same Field \/ Same Field\u201d initiative, approved by UEFA. We are breaking down social barriers and bringing the joy of soccer to the community of mental health service users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Objectives:\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Inclusion in action: equal access to sports for everyone, regardless of their mental health\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Soccer as a bridge to reintegration: we encourage people living with mental illness to remain active and socially connected\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Soccer as a therapeutic tool: we highlight sports as a complementary, non-pharmacological intervention for mental well-being\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Breaking the stigma: we shine a spotlight on mental health and combat the prejudices that isolate thousands of our fellow citizens<\/span><\/li>\n<li><span style=\"font-weight: 400;\">A nationwide initiative: an annual meeting of mental health organizations aimed at collective action<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Together, we are champions of social inclusion for people receiving mental health care and of the mental well-being that soccer provides.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The sponsorship covers transportation to the Regional Games, promotional materials featuring your logo, as well as a commemorative gift package for each organization.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c99dcc4 elementor-widget elementor-widget-button\" data-id=\"c99dcc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/drive.google.com\/file\/d\/1rz19ZiXHtnEFzM_TwWY0SOOGDkAL5AQm\/view\" target=\"_blank\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View our sponsorship packages here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6d4d83 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"e6d4d83\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8408d2c elementor-widget elementor-widget-heading\" data-id=\"8408d2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We are here to help you design the campaign or sponsorship that best suits your company.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdf5d36 elementor-widget elementor-widget-heading\" data-id=\"bdf5d36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contact us for more information<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4de004e elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-invisible elementor-widget elementor-widget-icon-list\" data-id=\"4de004e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"tel:2105913826\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"54.616\" height=\"53.545\" viewBox=\"0 0 54.616 53.545\"><g id=\"Group_16457\" data-name=\"Group 16457\" transform=\"translate(-6903.235 -8608.92)\"><rect id=\"Rectangle_262\" data-name=\"Rectangle 262\" width=\"54.616\" height=\"53.545\" rx=\"26.773\" transform=\"translate(6903.235 8608.92)\" fill=\"#fff\" opacity=\"0.21\"><\/rect><path id=\"Path_26620\" data-name=\"Path 26620\" d=\"M123.982,5149.851a.858.858,0,0,1,.847-.85,8.487,8.487,0,0,1,8.472,8.476.847.847,0,0,1-1.695,0,6.792,6.792,0,0,0-6.777-6.775.857.857,0,0,1-.847-.85Zm.847,4.237a3.385,3.385,0,0,1,3.389,3.389.847.847,0,0,0,1.695,0,5.1,5.1,0,0,0-5.084-5.088.85.85,0,0,0,0,1.7Zm7.7,9.1a2.621,2.621,0,0,1,0,3.7l-.771.887c-6.938,6.649-23.821-10.225-17.286-17.189l.979-.85a2.615,2.615,0,0,1,3.664.025c.027.025,1.6,2.068,1.6,2.068a2.627,2.627,0,0,1,0,3.628l-.981,1.231a10.849,10.849,0,0,0,5.865,5.887l1.241-.99a2.636,2.636,0,0,1,3.627,0s2.039,1.573,2.064,1.6Zm-1.166,1.23s-2.03-1.561-2.054-1.586a.939.939,0,0,0-1.312,0c-.023.025-1.732,1.383-1.732,1.383a.914.914,0,0,1-.4.177.826.826,0,0,1-.431-.051,12.708,12.708,0,0,1-7.471-7.459.809.809,0,0,1-.052-.432.825.825,0,0,1,.179-.406s1.356-1.712,1.379-1.737a.93.93,0,0,0,.27-.66.9.9,0,0,0-.27-.647c-.027-.025-1.585-2.055-1.585-2.055a.936.936,0,0,0-.647-.241.974.974,0,0,0-.632.266l-.974.851c-4.78,5.747,9.85,19.563,14.887,14.806l.771-.889a.932.932,0,0,0,.3-.646A.958.958,0,0,0,131.367,5164.416Z\" transform=\"translate(6807.362 3476.529)\" fill=\"#fff\"><\/path><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">210 5913826<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"mailto:mko.edra@gmail.com\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"54.616\" height=\"53.545\" viewBox=\"0 0 54.616 53.545\"><g id=\"Group_16458\" data-name=\"Group 16458\" transform=\"translate(-6903.235 -8540.381)\"><rect id=\"Rectangle_261\" data-name=\"Rectangle 261\" width=\"54.616\" height=\"53.545\" rx=\"26.773\" transform=\"translate(6903.235 8540.381)\" fill=\"#fff\" opacity=\"0.21\"><\/rect><path id=\"Path_26619\" data-name=\"Path 26619\" d=\"M129.532,5095H116.613a4.626,4.626,0,0,0-4.613,4.618v11.063a4.627,4.627,0,0,0,4.613,4.619h12.918a4.627,4.627,0,0,0,4.613-4.619v-11.062a4.626,4.626,0,0,0-4.612-4.618Zm-12.919,1.839h12.918a2.82,2.82,0,0,1,1.553.482,2.707,2.707,0,0,1,1.017,1.269l-7.07,7.066a2.8,2.8,0,0,1-3.916,0l-7.065-7.066a2.784,2.784,0,0,1,2.572-1.751Zm12.918,16.62H116.613a2.769,2.769,0,0,1-2.767-2.778V5101l5.964,5.95a4.627,4.627,0,0,0,6.525,0L132.3,5101v9.68a2.769,2.769,0,0,1-2.767,2.778Z\" transform=\"translate(6807.093 3462.02)\" fill=\"#fff\"><\/path><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">mko.edra@gmail.com<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>CAUSE RELATED MARKETING Link one of your company\u2019s products or services to EDRA\u2019s work. Through a cause-related campaign, your company can link one of its products or services to EDRA\u2019s social work, donating a portion of the proceeds to our programs. You gain a unique communication message that reflects your company\u2019s values. Your customers make [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2505,"parent":2411,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3421","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/pages\/3421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/comments?post=3421"}],"version-history":[{"count":1,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/pages\/3421\/revisions"}],"predecessor-version":[{"id":3422,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/pages\/3421\/revisions\/3422"}],"up":[{"embeddable":true,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/pages\/2411"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/media\/2505"}],"wp:attachment":[{"href":"https:\/\/edra.libra.softwebpages.com\/en\/wp-json\/wp\/v2\/media?parent=3421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}